Content
Basic Structure:
INTRODUCTION
• Contextualize the DFSS methodology: why it was created, applications, benefits, comparison to DMAIC
• Differences between DMAIC vs DMADV
• When to use DMADV?
• Relation between DMADV and PMI
• Design Thinking: concepts and applications
• User’s view: understand his experience to create new ideas
• Relating DFSS and Design Thinking
**Definition**
• How to identify a DFSS projects
• Defining the Project scope
• Risk Management Plan
• Multigenerational Plan (PM’s)
• Project Schedule / Gantt Diagram
• Project Contract
**Measurement**
• Identify the customers and their needs (VOC – ‘Voice of Customer’) & VOB (“Voice of Business”)
• Empathy: the human side of Lean Design
• Practical Exercise: Identifying the “Personas”
• Creating the questionnaire to interview the “personas”
• Prioritize the needs – Affinity Matrix and Kano model
• Translate the needs into Project Requirements (CTQ)
• Prioritize CTQ’s - Quality Functional Deployment (QFD)
• Attachment: Customer’s data collection plan: researches, interviews, Focus Group
**Analyze**
• Creation of insights from observations about “personas”
• Priority of insights
• Creation of ideas to meet the insights: leading Brainstorming sessions (presentation of several Brainstorming techniques)
• Develop Design Concepts – developing the User Journey: Priority of the best ideas to be prototyped and tested
• Assess and choose the best concept - Minimum Value Product - MVP / Minimum Valuable Service – MVS
**Design**
• Develop High Level Design
• Finding Optimized Solutions – Monte Carlo Simulation
• Analyzing Risks (FMEA)
• Pilot Planning / Prototype / Observation Sheet / Inclusion of UsersVERIFY
• Lead the Pilot / Prototype
• Learning session: persist, pivot, persist
• Implement the New Design / Hand it to the Process Owner
• Control Plan
• Poka-yoke
• Closing Exercise – Development of a new product – a wallet
**Workload****:** 32 hours
**Pre-Work:** Prepare topics to be worked in the class